Background Music Strategy
10 Minute Read
Top Benefits and Guide to Choosing the Best Hair Salon Music Playlist
by Ryan Santangelo, Ph.D., Co-Founder & CEO, Dynamic Media
As a busy beauty parlor owner or manager, you may have never considered the role that salon music can play in your business. But a curated hair salon music playlist can have definite benefits for your salon.
This article will take a look at the top five advantages of purposely selecting your hair salon music and provide tips on the best salon songs for your business.
What Are the Benefits of Using a Salon Music Playlist?
Using a salon music playlist has both immediate and long-term benefits. Once you start playing a curated hair salon music playlist, you’ll discover the following advantages.
1. Relaxed Clientele
Research shows that music can help reduce people’s stress levels. Relaxation is one of the many reasons people choose to visit a hair salon, and a curated salon music playlist can heighten that effect.
2. Sense of Privacy
Beauty salon music can enhance your clients’ feelings of privacy, making them more comfortable talking with your stylists. And a comfortable customer is more likely to be a repeat customer.
3. Increased Revenue
Studies indicate a positive correlation between background music and customers’ purchasing behavior. With the sale of hair products being a vital revenue stream, the right salon songs can influence clients and help increase the likelihood of sales.
4. Brand Identity
Researchers have found that music can affect consumers’ perceptions of the quality of service and products. A curated hair salon music playlist can enhance a client’s experience, making them more likely to return for future service.
5. Employee Morale and Performance
Hair salon music can influence stylists as well as clients. In one study, 77% of employees across several industries said playing music improved their overall morale. Other research shows that 81% of participants worked faster and 88% worked more accurately while music was playing. The right salon music playlist can keep your business humming along.
Turn to SiriusXM Music for Business
for Your Hair Salon Music Playlist
With 240+ channels, 10,000+ Pandora artist stations and hundreds of officially licensed, carefully cultivated playlists, SiriusXM Music for Business is a leading provider of legal streaming music for hair salons and spas. You can easily curate a hair salon music playlist from our outstanding selections. Contact us today to learn more.
Selecting the Best Music for Salons
Finding the right music for salons can seem complicated. Radio DJs and commercials can be annoying, if not outright offensive. But running your personal playlist over your salon speakers can lead to copyright infringement claims and expensive fines.
SiriusXM Music for Business provides the perfect answer. We take care of all licensing issues, so you never have to worry about copyright infringement. Plus, our salon music playlists are commercial-free, enhancing your clients’ overall experience.
With SiriusXM Music for Business, you can pick from a wide range of genres, including:
Upbeat and positive, pop music can be the right choice when you want to create a vibrant, fast-paced atmosphere. We offer great pop selections, like:
- Channel 15: Pop Mix Modern
- Channel 16: Pop Mix Bright
- Channel 691: Work Day Mix
If you want to design a sophisticated, stylish setting, jazz music is the way to go. Our jazz options include:
- Channel 66: Smooth Jazz
- Channel 67: Classic Jazz
Classical music is a fantastic choice to create a calm, relaxing experience for your clients. With SiriusXM Music for Business, you can choose from alternatives like:
- Channel 76: Symphony Hall
- Channel 755: SiriusXM Pops
Subscribe Now for the Hair Salon Music Playlist You Want
Starting at just $26.95 a month with no contracts, SiriusXM Music for Business has the right hair salon music playlist for your beauty parlor. With 10,000-plus Pandora artist stations, more than 240 channels and hundreds of carefully cultivated playlists, you’re sure to find the perfect salon music for your business.
And choosing a SiriusXM Music for Business dedicated player gives you access to extra features like channel blocking and overhead messaging. Plus, you can schedule music for specific times of the day.
Contact our team now to learn all the ways your salon can benefit from SiriusXM Music for Business.